Tag Archives: recession marketing

Lovin' What We Get To Do

There is joy in work. There is no happiness except in the realization that we have accomplished something. - Henry Ford Every morning, I have a ritual. I brew myself a cup of joe, and sit down on the couch in our family room, and spend time reading, praying, thinking. The kids don't wake up

Wrecked, but still standing

He who loses wealth loses much; he who loses a friend loses more; but he that loses his courage loses all. - Miguel De Cervantes I'm not quite sure when this Haiti thing broke in my heart, but I *do* know that driving to a weekly prayer group this morning, listening to NPR describe the

Tax Season Marketing Basics

You want to work smart, but you also want to work right. -James Malinchak I don't know about you, but I've been doing some reflections on the last ten years, and all the changes we've seen. The internet has transformed the way we do business. Social Media is entering a transcendant stage. The national scene

Creative Holiday Thinking

"Behold, I make all things new." Revelation 21:5 If you've been reading my writing for any length of time, you've likely figured out that my particular faith tradition is Christian. That is, I make it my goal in life to follow Christ, wherever he might lead. And, of course, I fail regularly in this pursuit.

Monetizing your phone?

"If you keep thinking about what you want to do or what you hope will happen, you don't do it, and it won't happen." - Desiderius Erasmus I'm gearing up for the holidays with my family, which will be extra special this year with our new kids at home. I can't fathom the grace which

How To Keep Your Client Pipeline Full

If you don't drive your business, you will be driven out of business. - B C Forbes I've undergone a bit of a transformation in my thinking over the past six months. When I was directing the marketing for the big tax firm, and coaching tax professionals across the country, it was important to maintain

In which I stand corrected

"The best way to escape from a problem is to solve it." - Alan Saporta I've been writing the last couple weeks about the explosion of social media in the online world. And yes--there's a BUNCH of hype about it. Well, I'm here to cut through the crap for you...because you run a REAL business--not

The rise of Social Media is here to stay

If you realize that all things change, there is nothing you will try to hold on to ... there is nothing you cannot achieve. - Lao Tzu This topic has my laser-like attention--and I'm going to give you some feedback about it...because websites as we know them WILL be changing forever. I'm not even talking

Going back to the basics

Determine that the thing can and shall be done, and then we shall find the way. - Abraham Lincoln So...while I've been ravenously researching Social Media strategy for our industry, I've also settled in at home with our two African kiddos. And they are growing up FAST! Just the other day, Eden (my four year

I surrender, Twitter wins

For the longest time, I thought Twitter was the stupidest thing I'd ever heard of. Now all I can say is... I surrender. Now, before I go into the details of my inglorious capitulation (I've hired the same woman who trained Richard Branson, Tony Robbins and others to walk me through this thing--and I'll send

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