“My experience has shown me that the people who are exceptionally good in business aren’t so because of what they know but because of their insatiable need to know more.” – Michael Gerber Last week, I wrote about the FIRST leg of my recent trip overseas. Well, the Amalfi Coast was just the appetizer for […]
Really Connecting With Your Clients Read More »
“Failure is not fatal, but failure to change might be.” – John Wooden Last weekend, my wife and I returned home from a long-planned trip to Italy and to Ethiopia. We came home with a bunch of incredible memories, stories and observations (some of which I’ll be sharing over the next few weeks). Oh, and
Back from overseas, with kids–and thoughts for you–in tow Read More »
“The fishermen know that the sea is dangerous and the storm terrible, but they have never found these dangers sufficient reason for remaining ashore.” – Vincent Van Gogh What a whirlwind week. My wife and I leave on Monday for a little trip. In a sense, we’re saying “ta ta” to OUR independence…as our many
“Good things happen when you pay attention.” – John F Smith I’m writing this to you from Toledo, OH where my wife’s parents live. Her pops is struggling with brain cancer treatment, and we’ve come out here every month or so for a week to help them through the process. Yes, it ain’t easy…but the
There's Opportunity Everywhere… Read More »
“Remember the two benefits of failure. First, if you do fail, you learn what doesn’t work; and second, the failure gives you the opportunity to try a new approach.”– Roger Von Oech If you stay plugged into current events, whichever side of the political aisle you frequent, it’s very difficult not to give in to
Our Climate of Fear Read More »
It’s a pretty clear contrast. I spoke about this some last week in one of my video briefings from Chicago, and I’m referring to the sad tendency for businesses in this environment to *cut* their marketing. You can see another example of what I spoke about in this article: http://adage.com/article?article_id=136552. There’s plenty to discuss about
This makes a big difference Read More »
Two crucially important–and potentially business-saving strategies–which can make a big difference for your bottom line this offseason. Quick implementation stuff here.
Two “Evergreen” Strategies Which Work In a Recession Read More »
One of the things I love about Dan Kennedy, is how blunt he can be. At times, viciously so. I don’t know about you, but I prefer when people shoot me straight. And that’s what I do in this next installment from the videos I created in Chicago. Dan shared a story about how a
Marketing In This Recession Read More »
Let’s get right to it. It’s the end of the week, and it’s tax season! I’ve just got a quick tip for you to chew on, heading into the weekend… The one thing that most Tax Professionals fail to understand is that although they’re in the tax preparation business, their real business is the marketing
3 Things You Need To Grow Your Tax Business Read More »
Don’t quit. I know tax season probably has you dragging a bit right now, which is understandable. But you’re nearing the home stretch…and this last month will likely be one of the most profitable of your year. You’ve prepared all year for this! Keep at it. And that goes for your marketing too. Keep at
"Don't You Give Up Now!" Read More »
