There are some basic assumptions to be familiar with when starting any marketing conversation related to your tax or accounting firm.
- You need more than a website.
- You need to be conversion-oriented in your marketing.
- Email is your hidden weapon.
- Tactics are constantly changing.
- There is a specific relationship journey to follow in order to convert a lead into a client.
With that foundation, we can jump into the specific elements of how to make marketing effective.
And that’s what we delve into in this webinar: website, advertising, SEO, follow-up tactics, and more. We’ll explain why most PPC campaigns fail and how to structure your PPC campaigns to avoid that outcome.
Join us … and start to dominate.