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accountant marketing (Demo)

Common Marketing Missed Bases When Tax Season is Rolling

So, now that we’re into tax season, let’s talk maximixation. Depending on your client demographic target, your model, and your marketing, you may already have clients calling and streaming through your doors. Don’t be surprised with a little bit of delay this season, though. Word on the street is that while some are very busy, …

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Tax Professionals: Time To Diversify — And Dive Deep In Your Tax Marketing

Were your results everything you wanted for this past tax season? Many of our clients did VERY well this past tax season, but I’ve heard from a few (non clients) that they definitely didn’t hit their numbers. Nor did the industry overall, btw — as you’ve probably heard by now, returns prepared by professionals were …

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Two Powerful Direct Mail Campaigns For Tax Professionals (That Competitors Won't Do)

You’re in the middle of the crush right now, I know — but I wanted to make SURE that you utilized these two direct mail campaigns, because no matter what kind of tax firm you operate (i.e. whatever profile your target client falls under), you really should be implementing two specific direct mail campaigns in the next couple …

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